Answer Engine Optimization (AEO) is the practice of optimizing your content for AI answer engines like ChatGPT, Perplexity, and Google SGE.
Why AEO Matters
Buyers ask ChatGPT and Perplexity for recommendations. If your site isn't cited, you're invisible to thousands of searches.
How to Optimize for AEO
- Create structured content with clear headings
- Add FAQ and HowTo schema
- Include citations and outbound links
- Use server-side rendering
- Add a llms.txt file for AI crawlers